Privacy Policy
Privacy Policy
Last updated: August 3, 2025
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from elaichico.com (the “Site”).
Personal Information We Collect
When you visit the Site, we automatically collect information about your device—such as your browser, IP address, time zone, and cookies. We also gather information about the pages you view, how you arrived at our site, and how you interact with it. This is referred to as Device Information.
We collect this using:
- Cookies
- Log files
- Web beacons, tags, and pixels
When you place or attempt to place an order, we collect your name, billing and shipping address, email, phone number, and payment information. This is referred to as Order Information.
Together, we refer to both types as Personal Information.
How We Use Your Information
We use Order Information to:
- Process and fulfill your orders
- Communicate with you
- Send marketing emails or texts (if you opt in)
- Screen for fraud
We use Device Information to:
- Improve and optimize our site
- Analyze how customers use our site
- Serve you relevant ads or promotions
Sharing Your Information
We share your data with trusted third parties who help us operate our site and fulfill orders, including:
- Shopify (checkout and processing): Shopify’s Privacy Policy
- Klaviyo (email and SMS marketing)
- Google Analytics / Meta (site traffic and ad insights)
We may also share information to comply with laws or protect our rights.
Behavioral Advertising
We use your information to deliver targeted ads based on your behavior and preferences. You can opt out at:
SMS and Email Marketing
If you opt in, we may send marketing emails or texts about Elaichi Co. products, events, or promotions. You can unsubscribe any time by using the link in our emails or replying STOP to texts. We do not sell or rent your contact information.
Your Rights
If you’re a California resident, you can request access to, correction of, or deletion of your personal information under the CCPA. To request, contact us at info@elaichico.com.
If you’re in the EU or UK, you have similar rights under the GDPR.
Data Retention
We keep your order information for our records unless you ask us to delete it.
Do Not Track
Our data collection practices remain unchanged when we receive a Do Not Track signal from your browser.
Changes
We may update this Privacy Policy from time to time. Please review this page periodically for changes.
Contact
If you have questions or concerns, contact us at:
Elaichi Co.
2161 Allston Way, Ste C
Berkeley, CA 94704
info@elaichico.com